Webiface — Missed-Call Text-Back Automation
AI Automation

Webiface — Missed-Call Text-Back Automation

AI-powered SMS follow-up for service businesses that miss calls on the job

Multi-tenant platform that instantly texts back missed calls, runs AI conversation flows via Flowise/OpenAI, captures leads, and notifies business owners — all automatically.

Laravel Twilio Flowise OpenAI PostgreSQL
Client / Project Webiface
Industry Service Businesses
System Type AI Automation
Timeline 3-4 months
Completed Jun 2024
Service Custom Development
// demo

Demo video coming soon

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// overview

Project Overview

Webiface needed a way to recover missed business calls automatically. Service businesses — plumbers, electricians, HVAC technicians — miss calls while on job sites. By the time they call back, the lead has often gone to a competitor. The solution: a multi-tenant platform that instantly texts back missed calls, runs AI conversation flows, captures lead information, and notifies business owners in real time.
// the problem

The Problem

Service businesses lose significant revenue from missed calls. When a technician is on a job site, they can't answer the phone. Manual follow-up is inconsistent — some owners call back within minutes, others forget entirely. Leads go cold. Competitors who answer first win the business. Existing solutions were either too complex, too expensive for small businesses, or lacked the AI conversation capabilities needed to qualify leads automatically.
// constraints

Project Constraints

The platform had to support multiple businesses (multi-tenant) from day one. AI conversations needed to feel natural — not like scripted chatbots. Response time had to be near-instant after a missed call. Owners needed immediate visibility into new leads without checking a dashboard constantly.
// the solution

The Solution

We built a Laravel-based multi-tenant platform integrated with Twilio for phone/SMS and Flowise + OpenAI for AI conversation handling. When a call is missed, the system instantly sends an SMS. The AI then handles the follow-up conversation — asking qualifying questions, capturing contact details, and understanding the service need. Once qualified, the business owner receives an instant notification with the lead details and conversation history. A central dashboard lets owners view all leads, review conversation transcripts, adjust AI behavior, and track campaign performance.

Instant SMS auto-reply on missed calls

AI conversation handling (Flowise/OpenAI)

Multi-tenant business management

Lead tracking & conversation history

Owner instant notifications

Campaign/analytics

Webhook integrations

// screenshots

System Screenshots

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Webiface — Missed-Call Text-Back Automation interface

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Webiface — Missed-Call Text-Back Automation interface

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Webiface — Missed-Call Text-Back Automation interface

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Webiface — Missed-Call Text-Back Automation interface

// workflow

How It Works

1. Customer calls → call is missed (owner on job site) 2. System instantly triggers SMS auto-reply via Twilio 3. AI (Flowise + OpenAI) starts a conversation flow — asks qualifying questions 4. Lead information is captured and stored 5. Owner gets instant notification with lead details 6. Owner can review conversation, respond directly, or let AI continue 7. All leads tracked in dashboard with analytics
// deliverables

What Was Delivered

Multi-tenant SaaS platform

Twilio SMS & call integration

Flowise AI conversation engine

OpenAI-powered lead qualification

Admin dashboard with analytics

Owner notification system

// outcomes

Results

Built to recover missed contractor calls through AI SMS follow-up. Designed to centralize lead management and automate owner notifications — turning missed calls from lost revenue into captured opportunities.
// tech stack

Technology Used

Laravel Twilio Flowise OpenAI PostgreSQL
// What We Built

Key Features

Instant SMS auto-reply on missed calls

AI conversation handling (Flowise/OpenAI)

Multi-tenant business management

Lead tracking & conversation history

Owner instant notifications

Campaign/analytics

Webhook integrations

// Delivered

Project Deliverables

Multi-tenant SaaS platform

// related

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